LMU offers a range of courses, for undergraduates and postgraduates, including degrees, short courses and professional qualifications, on a full-time or part-time study basis to meet a range of student needs. LMU wanted to improve student education and employability outcomes and secure a sustainable commercial and reputational platform for the University. The Target Operating Model (TOM) was to expand its online distance learning course offerings in order to achieve the following outcomes: increase course revenues, increase the quality/number of teachers, improve the learning environment and achievement rates, leading to better employability success rates.